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What are the most important aspects of a successful packaging box design

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  • Jimmy at
  • March 28, 2018

To remove the gift in the packaging box, the gift packaging box itself is also a kind of commodity, and even has a certain collection value. For example, the outer packing of some clothing companies is directly designed to be a beautiful collection box and a boutique box. Some bags of cotton, silk by making a little change, change will become Drawstring Bags, paper bags, bags and other remote pumping. It's very practical. Many boutique boxes, various patterns, design unique, even can be used as vases, tea tables, crafts to be set up.
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One, box type integral structure

The box type structure also determines the entire configuration of the packaging box. It includes the size, size and shape of the display surface. Common packaging box forms include: cylinder, cuboid, and various shapes and cone shape and different combination of cutting a various forms of packaging form the novelty of consumer visual guidance plays a very important role, unique visual form can give consumers a profound printing.
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Two, the choice of material

Different materials give people a different sense of vision. Like copperplate paper: the paper is very smooth, smooth, high smoothness and good gloss. Art paper: this kind of paper usually requires special paper processing equipment and technology, and the finished paper is rich in color and unique pattern. It's more artistic. Cardboard: it is a kind of stiff, large quantity of paper. Life is more common. Touch paper: it is a kind of paper with suede touch, feeling, slippery and delicate, and having a clear sense of weight. It appears to be of grade.

Three, color design

Color design occupies an important position in the design of packaging box. The color requirements of the packaging box design are striking and strong, and have strong attraction and competitiveness to arouse the consumers' desire for purchase. Designers should study the habits and interests of consumers, and the trend of international and domestic color change, so as to continuously enhance the consciousness of color sociology and consumer psychology.


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